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Understanding vaccine hesitancy and building vaccine confidence through effective conversations

8 September 2021

The World Health Organization has listed vaccine hesitancy — concerns related to vaccination or outright refusal to receive vaccines despite availability — as one of the top 10 threats to global health in 2019. This threat is evidenced by recent outbreaks of vaccine-preventable diseases in many high-income countries and the sheer volume of disinformation circulating regarding the recently approved vaccines against COVID-19.

Often “one-size-fits-all” vaccine promotion efforts can backfire when they are presented to individuals who are already sceptical of vaccines. This event will outline evidence-based strategies for developing pharmacist-led interventions which focus on communication with patients in order to build vaccine confidence and improve uptake.

This event will be offred in Eglish with live translation in Spanish and French. 

Learning Objectives:
Understanding vaccine hesitancy and common reasons behind hesitancy; and
Building effective conversation through evidence-based tools.

-Boyan Todorov, President of the FIP Health and Medicines Information Section, President of the FIP Health and Medicines Information Section FIP, Switzerland
- Helen Petousis-Harris, Associate Professor and Vaccinologist University of Auckland, New Zealand
- Amy Chan, Global Lead – Workforce Transformation, Senior Clinical Research Fellow, and Lead of the Academic Practice Unit, University of Auckland, and Auckland District Health Board, New Zealand
- Rosario Cáceres, Community pharmacist, vaccines expert and vaccine confidence advocate, Royal Pharmaceutical College of Seville and Andalusian Council of Pharmacists, Spain